Skip to content
Evergrowth Labs
Website · Event platform · Sales platform · CoachingClient work

A coaching brand, its website and the systems behind the events.

A coaching website, offline event check-in, and one place to manage leads and payments.

Dashboard screens are rendered from the real software with sample data. No customer or student records are shown.

Project
Maalica
Status
Live website; platforms in use by the client
Our role
Website, event-day platform and sales platform: design and development
Visit maalica.com (opens in a new tab)
maalica.com
The maalica.com homepage: a dark hero with the headline Transform Your Life, Rewrite Your Story, a portrait of the coach and a Book your clarity call button

The job the work needs to do

Maalica Ravikumar runs coaching programmes with masterclasses, cohorts and a large one-day event. The audience meets the brand on Instagram and search, books a call or a masterclass on the website, and on event day arrives in the hundreds at a hotel in Chennai.

The work follows that journey. The website explains the programmes and gives every visitor one clear action. The event platform makes registration, check-in, on-the-day sales and book distribution run from phones. The sales platform gives the team one place for leads, masterclass attendance, payments, commissions and advertising spend.

What was built

Public website

  • Programmes, podcast, academy and a masterclass banner at maalica.com.
  • A route for visitors to book a call.

Event platform

  • Import students and issue printed or digital QR badges.
  • Search or scan to check people in, including offline.
  • Record sales with payment proof and duplicate checks.
  • Track targets and activity on a live dashboard.

Sales platform

  • Leads and sessions. Leads in a funnel view. Sunday masterclass sessions with attendee sources.
  • Payments and payouts. Payments with unresolved-payment flags. Commission rules and payouts.
  • Performance reporting. Sales by programme. Advertising spend with return on spend.
  • Audit history. An audit log of activity on the platform.

Roles

  • Founder, admin, sales and registration staff each see only their part.

Explore the experience

Dashboard screens are rendered from the real software with sample data. No customer or student records are shown.

  • The Maalica sales platform dashboard with sample data: next session card, revenue, unresolved payments, ad spend and pending payouts tiles, a lead funnel bar and sales by programme
    Sales platform dashboard, rendered with sample data
  • The event platform live dashboard with sample data: revenue, attendance, enrollments and books against targets, and a recent activity feed
    Event-day live dashboard, rendered with sample data
  • The event platform check-in console with sample data: checked-in count, pace, session progress by level, recent check-ins and a search box with Scan and Walk-in buttons
    Check-in console for registration staff, sample data
  • The maalica.com homepage on a phone
    maalica.com on a phone
  • The event platform sign-in page at event.maalica.com
    The event platform's sign-in, captured live

Evidence · Client work, published with the client's consent. maalica.com and the event platform sign-in at event.maalica.com were captured live on 16 September 2026. The dashboard and check-in screens were rendered from the actual codebase with sample data, so no customer, student or payment records appear. Claims on the client's own website are the client's.

More work

All projects

What would you like your business to do better?

Tell us what you want to build or improve. A rough idea is enough.

Discuss your project